Loading Method !exclusive!: Adsense

The old method loads ads knowing if the user will scroll to them. The new method loads ads only when the user is about to see them. 3. The 4 Pillars of the Modern AdSense Loading Method Pillar 1: Asynchronous JavaScript Loading This is non-negotiable. Google itself recommends that you always use the async attribute in your AdSense script tag.

For ads above the fold that do not need to be immediate, use a setTimeout to load them 3 seconds after the main content renders. adsense loading method

<script async src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script> The script downloads in the background while the browser continues to render your content. Without async , the browser pauses everything until the ad SDK is fully downloaded. Pillar 2: Lazy Loading for Below-the-Fold Ads This is the heart of the advanced loading method. You prevent AdSense units that are far down the page from initializing until the user scrolls near them. The old method loads ads knowing if the