Consider two project managers applying for a promotion. Both have identical KPIs. One has a LinkedIn profile featuring a thoughtful weekly post about agile methodologies and a link to their GitHub or portfolio. The other has a private Facebook account for family photos only. Who gets the raise? The visible one. The leadership team trusts the visible one because they have demonstrated thought leadership under their own name.
The rise of as a career currency has created a new professional underclass: the Digitally Invisible . In an era of mass layoffs and "rightsizing," the invisible worker is the first to be cut. Why? Because they have no social proof. OnlyFans.22.12.13.Sky.Bri.Castingcouch.1.Hour.I...
Make sure it says, "Hire them." About the Author: This article is part of a series on digital professionalism. For more insights on leveraging social media content for career growth, follow our newsletter. Consider two project managers applying for a promotion